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E-Commerce Platform · New York

Move at New York speed.

From a SoHo flagship to a Brooklyn DTC brand, STOAR gives New York merchants a complete store that ships features as fast as you can describe them.

A platform for a city that never slows down.

New York commerce is relentless — drops sell out in minutes and a slow storefront costs real revenue. STOAR runs on dedicated infrastructure that auto-scales through a launch spike, so a viral moment doesn’t take your store down with it.

Need loyalty points, gift cards or an abandoned-cart flow before the weekend? Describe it and it’s built into your store — no agency backlog, no plugin licences, no marketplace cut on every order.

Why STOAR

01

Sales-tax ready

Configure US sales tax by rate and apply it cleanly across checkout, receipts and reporting.

02

Built to scale

Auto-scaling infrastructure absorbs launch-day traffic so a sell-out crowd never means a downed store.

03

Ship features fast

Describe the feature you want and it’s built into your store — days, not development sprints.

Local payment methods

Take payment the way your customers already pay.

  • Visa & Mastercard
  • American Express
  • PayPal
  • Apple Pay & Google Pay
  • Shop Pay & Afterpay

Everything built in

A complete store, from day one.

No marketplace, no plugin fees, no technical debt. Catalog, checkout, payments, inventory and REST APIs compatible with Magento, Shopify, WooCommerce and BigCommerce — all in the core.

01

Product Catalog

Nested categories, variants, configurable pricing and instant Meilisearch-powered search.

02

Cart & Checkout

A conversion-tuned checkout with hosted and offline payment methods.

03

Customer Accounts

Registration, login, full order history and back-in-stock alerts.

04

Admin Panel

A full admin for products, categories, orders and customers with live stats.

05

Analytics

Revenue, orders, top products and search behaviour, tracked in real time.

06

Auto-Scaling

Infrastructure that scales with traffic, so your store stays fast and responsive.

Frequently asked questions

Can STOAR handle a high-traffic product drop?
Yes. Each store runs on its own infrastructure that scales up for launch spikes and back down afterwards, with no surprise bills.
How is US sales tax handled?
You configure the rates you collect and STOAR applies them consistently across cart, checkout and order records.
What does it cost to start?
Plans begin at $26/mo with zero marketplace or transaction fees — you pay only your processor’s standard rate.

Ready to launch in New York?

Take a live STOAR store for a spin, or tell us what you’re building and we’ll help you get there.