Product
Everything a store needs.
No plugins, no extensions, no marketplace. Every feature that matters — built in, always included, always up to date.
The storefront
Built for buyers.
01
Product Catalog
- ✓ Color swatches, size variants, and per-variant pricing
- ✓ Nested category tree with unlimited depth
- ✓ Image gallery with lightbox and keyboard navigation
- ✓ Real-time stock badge — In Stock / Low Stock / Out of Stock
- ✓ Back-in-stock subscription form for sold-out variants
- ✓ Related products and breadcrumb navigation
02
Instant Search
- ✓ Full-text search powered by Meilisearch
- ✓ Live autocomplete with product images and prices
- ✓ Filter by category, price range, and in-stock status
- ✓ Sort by latest, price, or name
- ✓ Recent search history for guests and logged-in customers
- ✓ Search click tracking and conversion analytics
03
Cart & Checkout
- ✓ Persistent cart for guests and registered customers
- ✓ Mini-cart drawer with real-time quantity controls
- ✓ Multi-step checkout with AJAX validation
- ✓ Checkout form auto-saved on page reload
- ✓ Free shipping progress bar
- ✓ Coupon codes and automatic cart rules at checkout
Commerce engine
Handles the hard parts.
04
Payments
- ✓ Stripe hosted checkout with verified webhook handling
- ✓ Bank Transfer, PayID, Cash on Delivery, Invoice / Pay Later
- ✓ Per-gateway labels, instructions, and order amount limits
- ✓ Offline payment instructions sent automatically by email
- ✓ Full payment log visible in admin
05
Shipping & Tax
- ✓ Multi-zone shipping covering 100+ countries
- ✓ Flat, weight-based, and percentage shipping methods
- ✓ Free shipping threshold and automatic cart rules
- ✓ Jurisdiction-aware tax by country and state
- ✓ Per-product tax classes — Standard, Reduced, Zero-rated
- ✓ VAT / B2B exemption with EU VAT ID validation
06
Inventory
- ✓ Stock tracking per product and per variant independently
- ✓ Atomic stock reservation — no overselling
- ✓ Configurable low-stock threshold with admin dashboard alert
- ✓ Expired reservations released automatically
- ✓ Back-in-stock email notifications for subscribers
Customer experience
Keeps customers coming back.
07
Customer Accounts
- ✓ Registration with email verification
- ✓ Address book with default billing and shipping
- ✓ Order history — view, reorder, cancel
- ✓ Secure email change via signed confirmation link
- ✓ Guest order tracking via lookup token — no login needed
- ✓ Wishlist for guests and registered customers
08
Reviews
- ✓ Star ratings and written reviews on every product
- ✓ Auto-approve or require manual admin approval
- ✓ Average rating badge on product cards and detail pages
- ✓ Review confirmation email to the reviewer
- ✓ New review notification to the store owner
09
Support & Ticketing
- ✓ Ticket submission — no account required
- ✓ Full reply thread between customers and admins
- ✓ Ticket tracking via unique link — no login needed
- ✓ Status workflow: Open → In Progress → Resolved → Closed
- ✓ Customer replies automatically re-open resolved tickets
Growth
More sales, less effort.
10
Coupons & Discounts
- ✓ Percentage and fixed-amount coupon codes
- ✓ Expiry date, minimum cart value, and per-customer usage limits
- ✓ Automatic cart rules — no code required
- ✓ Category-specific discounts and quantity thresholds
- ✓ Free shipping rules — auto-applied when conditions are met
11
Email Notifications
- ✓ 15+ transactional emails — order, shipping, refund, welcome, reset
- ✓ Back-in-stock and review confirmation emails
- ✓ Offline payment instructions in order confirmation
- ✓ All emails queued — never blocks the request
- ✓ Email log with delivery status and rendered preview in admin
12
SEO & Analytics
- ✓ Meta tags, Open Graph, and Twitter card support
- ✓ Dynamic OG images — auto-generated per product and category
- ✓ JSON-LD structured data: Product, BreadcrumbList, Organization
- ✓ Auto-generated XML sitemap and dynamic robots.txt
- ✓ Google Analytics 4 and Tag Manager integration
- ✓ Built-in search analytics: terms, clicks, conversion tracking
Platform
Under the hood.
13
Admin Panel
- ✓ Filament v3 admin — full CRUD for catalog, orders, customers
- ✓ Revenue charts, top products, top searches, page view analytics
- ✓ Admin audit log, email logs, and payment logs
- ✓ Cache maintenance and one-click store settings
14
REST API Adapters
- ✓ Wire-compatible Magento, Shopify, WooCommerce, and BigCommerce APIs
- ✓ Existing client libraries connect without code changes
- ✓ Token auth with per-endpoint access control
- ✓ New adapters can be added without changing core code
15
AI & Automation
- ✓ Product image generation via OpenAI DALL-E
- ✓ Hero and marketing asset generation via Google Imagen
- ✓ AI-assisted catalog cleanup and category organisation
- ✓ Self-healing error monitor — detects and auto-fixes common issues
- ✓ Scheduled job health dashboard with failure email alerts
16
Unit Tests & E2E
- ✓ 690+ automated tests — 546 unit and feature tests, 150 Playwright browser tests
- ✓ Full checkout, cart, auth, and search flows covered end-to-end
- ✓ API integration tests for Magento, Shopify, WooCommerce, and BigCommerce
- ✓ Lighthouse performance and SEO audits run on every deploy
- ✓ Database isolation and mocked payment providers for reliable CI
Demo
Ready to see it in action?
Explore the live demo store — every feature, in real use.